TIDEZINE.

Tags

#Mark Smith

Air Jordan 3 'Laser' Decoded: How Mark Smith Laser-Etched 40 Years of Jordan's Life
Sneakers

Air Jordan 3 'Laser' Decoded: How Mark Smith Laser-Etched 40 Years of Jordan's Life

The 1-of-1 custom sneaker made for Jordan's 40th birthday in 2003 is now officially releasing to the public. The upper is laser-etched with details ranging from Ferrari license plates and yacht fishing scenes to the fictional Sandy Bros. store — essentially a wearable biography.

The Secret Sneaker from Jordan's 40th Birthday, Finally Hitting Retail 23 Years Later
Sneakers

The Secret Sneaker from Jordan's 40th Birthday, Finally Hitting Retail 23 Years Later

In 2003, Mark Smith crafted a covert laser-etched Air Jordan 3 for Michael Jordan's 40th birthday. Now, in 2026, Jordan Brand is releasing a public version — a technical story that traveled from the Innovation Kitchen lab all the way to retail shelves.