TIDEZINE.

Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25

Ja Morant's signature shoe, the Nike Ja 4 "Jaws," echoes his nickname with an icy blue colorway. It first surfaced on-court at EYBL Las Vegas before its official launch on September 25 via Nike.com and select retailers, priced at $130.

Taylor Wu, Style Director
Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25
Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25

The signature shoe hasn't even hit shelves yet, and it's already been spotted on the court — a move Nike has been leaning into lately, and Ja Morant is no exception this time around. The Nike Ja 4 "Jaws" made its first appearance not in an official catalog, but on Morant's own feet courtside at EYBL Las Vegas.

Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25

"Jaws" is Ja Morant's nickname, and the shoe's colorway plays directly into it: Diffused Blue, Glacier Blue, and Chambray layer together in cold, sharp tones, as if channeling the bite behind the nickname into the shoe's color-blocked panels. There's no flashy graphics here — the design speaks entirely through color.

Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25

The Nike Ja 4 "Jaws" will officially release on September 25, 2026 via Nike.com and select retail partners, styled under IM4135-401 and priced at $130. The timing also explains why the shoe made its first appearance at a youth event like EYBL — for the brand, getting the next generation of players to see and talk about it on the court is itself the most direct form of pre-release exposure.

Nike Ja 4 "Jaws" Revealed: Ja Morant Debuts It on the EYBL Court First, Dropping September 25

For now, the only confirmed details are the colorway, style code, release date, and price — further design details and tech specs have yet to be revealed.

Related

norda x Black Diamond Collab Skips the Logo-Slap Playbook, Builds a Shoe From Scratch
Sneakers

norda x Black Diamond Collab Skips the Logo-Slap Playbook, Builds a Shoe From Scratch

In their first-ever collaboration, norda and Black Diamond ditched the usual approach of slapping logos on an existing shoe. Instead, they built an entirely new running shoe from the ground up—model 000—and extended the collection into a backpack, trekking poles, and apparel, with materials echoing each brand's signature craft: Dyneema and Challenge Sailcloth.

ASICS SONICBLAST 2 Sheds 14 Grams, Debuts in 8-Shoe "Rise & Shine" Collection Ahead of Sydney Marathon
Sneakers

ASICS SONICBLAST 2 Sheds 14 Grams, Debuts in 8-Shoe "Rise & Shine" Collection Ahead of Sydney Marathon

ASICS has unveiled the SONICBLAST 2, cutting 14 grams through a forked ASTROPLATE design and updated FF BLAST MAX midsole foam. The shoe will debut on August 24 as part of the eight-shoe "Rise & Shine" collection, timed just ahead of the Sydney Marathon.

Brain Dead Links Up With Crocs for the First Time, and the Snail Jibbitz Is the Weirdest Signature Yet
Sneakers

Brain Dead Links Up With Crocs for the First Time, and the Snail Jibbitz Is the Weirdest Signature Yet

Stepping outside its long-running adidas partnership, Brain Dead teams up with Crocs for the first time on the Echo II Clog and Trailbreak 2, dropping August 25 via both brands' channels.

Nike Officially Unveils Pegasus Plus 2: Exposed Air Zoom Unit Boosts Energy Return by 18%
Sneakers

Nike Officially Unveils Pegasus Plus 2: Exposed Air Zoom Unit Boosts Energy Return by 18%

Nike has officially unveiled the Pegasus Plus 2, marking the first time an exposed Air Zoom unit is paired with a ZoomX midsole. Nike claims the setup delivers 18% more energy return than the original, with the Flash Crimson colorway dropping August 27.

Air Jordan 3 'Laser' Decoded: How Mark Smith Laser-Etched 40 Years of Jordan's Life
Sneakers

Air Jordan 3 'Laser' Decoded: How Mark Smith Laser-Etched 40 Years of Jordan's Life

The 1-of-1 custom sneaker made for Jordan's 40th birthday in 2003 is now officially releasing to the public. The upper is laser-etched with details ranging from Ferrari license plates and yacht fishing scenes to the fictional Sandy Bros. store — essentially a wearable biography.

Air Jordan 4 "Bred" Set for Black Friday Return, Nike Air Suede OG Look Coming Back in 2026
Sneakers

Air Jordan 4 "Bred" Set for Black Friday Return, Nike Air Suede OG Look Coming Back in 2026

The Air Jordan 4 "Bred" is confirmed to drop on Black Friday, November 27, 2026, under style code IX8180-001. After last year's "Reimagined" version switched to waxy leather, reports suggest this release will bring back the black suede upper and Nike Air heel branding.