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IKEA Thailand’s storage campaign: making room for collections, with Khon Kaen set to open October 30
Explore the balance of display and concealment in EKET, paper storage with SVÅNG and Thai online dimensions and prices. The planned Khon Kaen location has 11 room displays; display stock and take-home products are different counts.

IKEA updates FRAKTA for its 30th anniversary, with more recycled material
The familiar blue bag keeps its recognizable design while changing its material mix and handle construction. The 36- and 71-liter versions start at ¥99 in Japan.

IKEA and Xbox Rumored to Be Teaming Up, Furniture Collab Enters Teaser Stage
IKEA has reportedly been in the works on a furniture collab with Xbox, though it's still just at the teaser stage — specific items, materials, and launch dates have yet to be revealed.

IKEA Teams Up with Xbox — Teaser Drops Controller-Shaped Furniture and Green Throw Pillow
IKEA's official Instagram dropped a short teaser showing what looks like controller-shaped furniture alongside a green throw pillow embroidered with the Xbox logo, hinting at a crossover collab with Microsoft's Xbox division. Full details are expected to drop at Gamescom.

IKEA Turns Its Chinese Name Into a "Peace Charm" With Ghost Festival Cake Pun
With Ghost Festival approaching, IKEA Taiwan drops a limited-edition "Home Blessing Charm Cake" that plays on the Chinese pun between "IKEA" (宜家) and "peace charm" (平安符), complete with a hidden puppy and a "prosperity" house on the bottom layer.